San Francisco-based software-as-a-service (Saas) startup Rattle raised USD 26 million in Series A funding. The round took place on April 5, 2022. New York-based Insight Partners led the funding for Rattle.

The round saw participation from GV, earlier known as Google Ventures. Existing investors such as Sequoia Capital India and Lightspeed India Partners also invested in the funding.

Purpose of Funding for Rattle

The recent funding will aid the startup to grow its marketing team. Rattle will also expand the platform ecosystem. Meanwhile, it will continue to deliver on the promise of building a no-code easy-to-use platform.

Previously in 2021, Rattle raised USD2.8 million in seed funding. Angel investors such as Amy Chang, the executive vice-president of Cisco; Ellen Levy, an early investor of Outreach; Jake Seid, an early investor of startup equity firm Brex and Carta; and Krish Subramanian and Rajaraman Santhanam, co-founders of SaaS unicorn Chargebee, invested in the seed funding round.

What the founder of Rattle has to say

“We are in the early stages of a generational shift in how work gets done in the modern enterprise. We are very excited to build this new stack from the ground up,” said Sahil Aggarwal, Co-founder and Chief Executive Officer (CEO) of Rattle.

What the investor has to say

Ganesh Bell, Managing Director at Insight Partners, said, “How we work is rapidly changing, but the often-used enterprise applications like sales, marketing, and customer success systems haven’t evolved. Most enterprise apps were designed for humans entering data vs supporting collaborative work. Insight is thrilled to partner with Rattle because they’ve fundamentally changed how teams operate. Rattle brilliantly integrates our new places of work, like Slack and Teams, with these clunky legacy applications in a way that supports the modern workforce. This is a truly game-changing solution that will create faster, smarter, and happier go-to-market teams.”

What the customers have to say

James La Rheir, Director of Sales Operations at Imply, said, “Rattle has turned our CRM from a passive data repository into a full-scale engagement platform. With Rattle in our tech stack, our teams are immediately responsive to the impacts of data changes…ensuring their data remains current, accurate and relevant via direct Salesforce updates in Slack. Rattle checks every box in the 4 P’s (people, passion, product, potential). You will not go wrong with them.”

In addition, Ryan Heitz, Sr. Manager of Sales Operations at Miro, says, “Our company lives in Slack, so having the ability to push relevant customer information where our teams work and when they need it has been monumental. Rattle has allowed us to quickly take actionable insights and be more responsive with Salesforce records right in Slack. The impact can easily be seen with our user’s usage and data input and direct correlation to our core metrics. Plus, in just a few clicks, we can iterate and manipulate, to match any organizational or process changes, any Rattle workflows with just a few clicks.”

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Jasleen Bhatia works as a content writer for VCBay News. She is pursuing her final semester in Bachelor of Business Administration from IIPS, DAVV. Driven by her keen interest in entrepreneurship and finance, she writes business-related articles.


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