GoWit, a top provider of personalized, cross-channel Retail Media advertising solutions, has raised USD 1 million in its initial round of funding.
Esas Ventures, Alarko Ventures, APY Ventures, and Mindvest GSYF (Venture Capital Investment Fund) are leading the financing round.
The multi-channel advertising platform GoWit, a global startup with a worldwide presence, is designed for marketplaces that want to add significant new revenue streams by selling their advertising slots to their businesses.
The company has experienced tremendous growth after successfully introducing its most recent SaaS product, GoWit RMA (Retail Media Ads). It has announced collaborations with several well-known e-commerce merchants. Different brands and online sellers can enhance brand awareness, product visibility, consumer engagement, and revenue thanks to its patented RMA platform.
By uniting merchants and brands on a single next-generation ad platform, where they can monetize ads and compete in the ever-expanding market, GoWit will be able to realize its worldwide potential.
With this funding, GoWit will start its international expansion, make product development investments, and expand its workforce. GoWit will be able to deliver improved customer experiences because of this.
The ultimate goal of GoWit is to establish a decentralized, open, and privacy-protected Retail Media ecosystem that will support the most value-adding advertising technologies. GoWit will use this round of funding to increase its reach among retailers by investing in products and people. This will help businesses interact with their target audiences efficiently and gain a strong presence in today’s fiercely competitive market.
Emrah ADSAN, the CEO and co-founder of GoWit, adds, “Our focus has been on altering our advertising flow and developing a democratized ecosystem from the beginning. We could efficiently complete contracts after the release of our wildly popular RMA solution and announce various partnerships with well-known companies worldwide. This is a fantastic use-case for creating product-market fit because it has demonstrably proven market demand. I’m grateful that our investors have encouraged us to pioneer the shift.
“We also intend to reach a wider consumer base globally,” he continued, while pushing our Retail Media Advertising product in our key locations. With the support of this financing, we will spread the word about GoWit and its popular RMA solution throughout more markets and geographical areas.
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