Efficiency and time management app, Daybridge has raised US$ 750K in a seed funding round held in September 2020, led by Passion Capital. Multiple UK and US-based angel investors have also participated in the round. Eileen Burbidge from Passion Capital will be joining as the new Investor Director at Daybridge.
Proceeds from the round will be used to increase its headcount of engineers and designers.
The Daybridge app has been developed by former Monzo engineer (Monzo Bank Ltd, is an online bank based in the United Kingdom. It was one of the first among multiple new app-based challenger banks in the UK), Kieran McHugh who built it as a side project when he was still employed at Monzo. The founder’s aim is to offer a digital assistant to help people manage their time properly.
The app features a calendar, to-do list, journal, event planning and time-tracking. For McHugh, the bigger vision for Daybridge is to become an app on which users can rely on as a source of truth for how they’ve been spending their time and future plans they are looking forward to.
McHugh was quoted to say, “I started Daybridge because I became increasingly frustrated with the lack of progress and innovation in productivity and time management apps. I felt that there was nothing available on the market that even remotely met my needs as an individual wanting to get organised. The apps already out there felt so antiquated and far removed from real life that I decided to throw everything out and design an ambitious new app from first principles”.
The founder spent nearly 6 months honing the idea, building samples, and then assembling a design system. Upon realizing that he hadn’t shown his work to anyone else or sought any reviews or opinions, he made a landing page and tweeted it out in mid-June. He received over 10,000 sign-ups for the waiting list, making him feel really overwhelmed and happy. This further instilled the confidence in him to leave Monzo and focus on Daybridge full-time.
Albeit the decision to leave Monzo was a very difficult one, the support and encouragement that he received from his team was incredible and boosted his confidence.
In the future though, Daybridge isn’t envisioned to be a prosumer (McHugh classifies prosumers as people that already have a strong understanding of their time) or business product. He looks forward to re-alluring people who’ve tried and failed to get an understanding of their habits and reshape these habits accordingly with additional products because the amount of effort required to maintain them just isn’t worth the monetary compensation.
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