Paris, France-based provider of a B2B eCommerce SaaS platform, Djust raised EUR 12 million in Series A financing. The round took place on June 12, 2023. New Enterprise Associates, Inc. (NEA) led the financing for the company. Meanwhile, Elaia Partners provided the investment.

Purpose of financing for Djust

With the latest capital injection from Series A proceeds, Djust seeks to expand into markets across Europe, the UK as well as the US.

It also intends to invest in developing solutions for its core product.

What the company’s official has to add

Arnaud Rihiant, Founder and CEO, DJUST, said, “The B2B eCommerce journey has been upended over the past decade, and behaviours and expectations on both the buyer and seller end have significantly changed the way B2B companies need to acquire, convert, retain, and expand customers. Yet many B2B companies are left to deal with these shifts on their own, supported only by outdated solutions that don’t fit their current needs. We want to free all businesses of the hassle of building, launching and running B2B commerce. That will happen when companies stop making small adjustments to outdated systems and instead embrace an integrated, modular and powerful platform. In turn, that future-proofs new growth opportunities and excellent customer service.”

What the investors have to add

Philip Chopin, Managing Director, NEA UK, further said, “The B2B eCommerce market is estimated to be up to five times the size of the B2C market. And while there are many well-known software tools facilitating B2C eCommerce, today’s B2B technology stack remains outdated. DJUST’s simple yet powerful technology is an ideal match for the needs of today’s B2B businesses, whether they’re building their own eCommerce platform, working with suppliers, simplifying their procurement processes, or increasing the effectiveness of their sales operation. The company’s rapid growth and ability to quickly demonstrate value for customers across different industries like retail, construction, fashion and pharmaceuticals give us confidence that they can scale sustainably over the long term.”

In addition, Xavier Lazarus, Managing Partner at Elaia, said, “Just as the consumer can now order anything at any time in only a few clicks, we believe that anyone should be able to place orders for their companies and replenish their stores just as seamlessly. DJUST’s SaaS solutions are the best answers on the market for B2B companies to bring their e-commerce operations to the same level as e-retailers. We are very happy to welcome NEA, whose international network will help the company accelerate on the international scene, and to continue to support DJUST’s management team, which we believe has both the track record and the ambition to achieve this revolution in the B2B world.”

About the company 

In 2020, Founders Alexis Delplanque, Arnaud Rihiant, and Eric Gaudin launched the company. DJUST is a powerful and modular B2B Commerce platform that unlocks smarter sales to B2B customers and greater productivity for any business as a whole.

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Jasleen Bhatia works as a content writer for VCBay News. She is pursuing her final semester in Bachelor of Business Administration from IIPS, DAVV. Driven by her keen interest in entrepreneurship and finance, she writes business-related articles.

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