Clientbook

Utah, US-based Clientbook, a clienteling platform built for retail sales associates, announced that it has raised US$ 4.5 million in its latest funding round.

Investors: The funding round was led by Aries Capital Partners with participation from Clientbook’s current investors Kickstart Fund and Florida Funders. Strategic investor Jason Reading will advise Clientbook and represent Aries Capital Partners on the Clientbook board of directors.

Purpose of the funding: The funds raised will help Clientbook to further its vision of helping retailers to build long-lasting relationships with their clients and drive repeat business.

About Clientbook

Clientbook

Founded in 2017 by Brandon Wright and Jason Cox, Clientbook is a platform that facilitates easy clienteling by high-ticket retail sales associates. With the help of Clientbook, retailers can get increased visibility and control over the customer experience, thus resulting in more store visits, better sales conversion rates and higher average dollar sales. Clientbook also keeps track of the details in a client’s life. This helps the sales associate to focus on the relationship and give their clients proper guidance. Clientbook claims to have experienced triple digit year-over-year growth.

The app gives the sales executives tasks and reminders, allowing them to focus building relationships, while Clientbook Engagement features create a personalized touchpoint without taking the sales team from the floor.

What the CEO has to say: “Despite the challenges presented to everyone in 2020, Clientbook actually grew and helped our retail customers to build even stronger relationships with their clients. This round will position us for the next growth stage of Clientbook by letting us expand our team, enter new verticals, and add some incredible new product features to the Clientbook mobile app and platform.” — Brandon Wright, CEO and co-founder of Clientbook.

What the investors have to say: “Investing in Clientbook was an easy decision because their platform provides incredible value to retailers, which are all eager for technology to help them drive repeat business. We’re excited to work with the Clientbook team as they continue their exciting growth trajectory.” — Jason Reading, Aries Capital Partners.

“Clientbook has done a fantastic job since we invested in them a little over a year ago. We see more potential growth for them in a variety of areas, so we felt it was wise to further invest in our relationship with them.” — Ryan Whittemore, Chief Investment Officer, Florida Funders.

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Komal writes about the startup ecosystem on VCBay. She is an Economics Hons. graduate from Miranda House, Delhi University, and is passionate about the world of entrepreneurship and finance.

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