Top 10 E-Commerce Startups in UAE

Changing consumer habits during the Covid-19 pandemic has accelerated the growth of digital shopping. Also, the rising internet penetration is bolstering the smartphone using population across the world and positively impacting the market growth. According to Grand View Research, the global e-commerce market is projected to grow at a CAGR of 14.7% from 2020 to 2027.

The UAE retail e-commerce market reached a record USD 3.9 billion in 2020, a 53 percent year-over-year increase driven by the Covid-19-led digital shift, while e-commerce accounted for 8 percent share of the retail market during the same year, new analysis from Dubai Chamber of Commerce and Industry has revealed. The several key factors supporting the growth include high-income potential, developed transport logistics network, high Internet penetration rate (99%), modern digital payment systems, growing tech-savvy youth population, and strong government support. The UAE and Dubai, in particular, remain hubs for e-commerce growth in the MENA region.

Here we have carefully curated a list of the top 10 e-commerce startups in the UAE. The startups in this list are ranked according to the total funding they have raised to date. All these startups have distinguished themselves by the product or service they provide in the industry. CrunchBase and Pitchbook are the primary sources of data used in this article.

1. SellAnyCar.com

SellAnyCar.com is the Middle East’s first and largest car trading platform. The company’s platform offers a car buying service along with online car valuation, car inspection and taking care of all the paperwork, enabling users to buy and sell cars irrespective of the make, model, age or condition. Entrepreneur magazine The Middle East named SellAnyCar.com as the “Fastest Growing Company in the Middle East”​. It has also received the “Digital Business of the Year” award from the Arabian Business magazine​. At the same time, the National newspaper sees it among a handful of tech companies to “have the potential to break the $1bn barrier”​. In May 2015, SellAnyCar.com was additionally recognised as “Technology Innovator of the Year”​ in Saudi Arabia, in the presence of HRH Prince Khaled bin Alwaleed bin Talal Al Saud.

2. Eyewa

Eyewa is an online optical store platform that aims to simplify the eyewear shopping experience. The company’s store offers several types of eyewear, including sunglasses, prescription glasses, blue-light reading glasses, and contact lenses, enabling customers to access an easy and affordable fashion-focused experience.

3. The Luxury Closet

The Luxury Closet is a leading Dubai-based luxury marketplace to buy and sell authentic designer items like handbags, clothes, watches, and jewellery. The company’s platform offers to buy, sell, and consign personal authentic designer items and luxury goods, which are primarily pre-owned at a discounted price, thereby enabling customers to avail branded items at a reasonable rate. The startup features top tier luxury brands like Louis Vuitton, Chanel, Cartier, and Rolex.

4. Phygicart

Phygicart is an e-commerce and direct marketing platform that offers a wide range of consumer products. The company’s online marketplace offers more than 5,000 products across various categories like electronics, cosmetics, food, wellness, and apparel, enabling customers to buy the products of their choice at reasonable prices.

5. Seez

Seez is an online marketplace designed to offer peer-to-peer automotive buying and selling services. The company’s automotive marketplace combines the reach of the digital world with the convenience of the physical world through digital tools, thereby enabling users to discover, buy and sell cars.

6. Zbooni

Zbooni is a chat commerce platform, enabling merchants to sell products over any chat application. The company’s platform connects merchants and consumers on social media platforms such as WhatsApp and Instagram to improve purchases and sales figures, enabling merchants to conduct transactions with customers via preferred social media and chat services.

7. ZON

ZON is a decentralized mobile-only e-commerce network that aims to disrupt traditional e-commerce through in-situ order fulfilment, dynamic pricing and image-based pre-purchase stock validation, doing away with the need for cataloguing and large-scale centralized warehousing and packaging.

8. Floranow

Floranow is the Middle East’s first floral B2B online marketplace unlocking the door to a world of exquisite, unusual and amazing flowers from around the globe with just a click of a button. The company’s marketplace links flower farms and growers with flower shops and importers in the Middle East, as well as offers management of flowers in a cool chain, enabling buyers to get fresh flowers with ease.

9. North Ladder 

North Ladder is an online portal that facilitates the sale of pre-owned electronic products and luxury assets. The company’s platform allows users to sell their personal assets across various categories such as laptops, smartwatches, mobile phones and tablets while giving an option to buy back the asset in the future, enabling customers to resolve short-term funding problems through the sale of electronic items.

10. JOI GIFTS

Joi Gifts is the MENA region’s first and largest full-service online platform for gifts. The company’s platform offers flowers and free same-day delivery of personalized items that includes premium cakes, chocolates, balloons, gourmet gift baskets from local and international brands, enabling customers to create moments, connect, strengthen existing relationships and help build new ones.

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