Source: Easy to Pitch website.

Easy to Pitch, a one-stop pitching solution for a startup, raised undisclosed funding in a pre-seed round led by an integrated incubator and accelerator Venture Catalysts on 27 September 2021.

Investors: Venture Catalysts led the latest funding round along with JPIN Venture Catalysts UK. 

The objectives behind the funding: The startup plans to deploy current proceeds to strengthen its presence and expand globally.  In addition, the startup will also be an integrated part of the Venture Catalyst Group for its global expansion plans to help startups become fundable with technology.

About Easy to Pitch

Source: Company’s LinkedIn profile.

Founded in 2017 by PriyankaMadnani and Nikhil Parmar, Easy to Pitch offers a one-stop ecosystem for all entrepreneurs to make them pitch-ready and easily fundable. The startup provides services ranging from creating Pitch Deck, Investment Decks, Business Plan, Financial Valuations, Founder Grooming, and finally connecting to potential investors. The company claims that its charges are the least in the market. Easy to Pitch just launched India’s first-ever SaaS-based platform with three different subscription plans for different stage startups. The AI-powered platform provides ready-to-use templates for creating attractive pitch decks followed by the review process by Easy to Pitch’s team of experts. Easy to Pitch focuses on every industry space and is associated with more than 500 startups.

What the founder has to say:

“Our alliance with Venture Catalysts is not just an investment but a strategic association for our growth plans. This association would majorly help us expand our domain and serve entrepreneurs globally with our SaaS platform. Our ideal goal is to be the one-stop solution for entrepreneurs throughout their investment journey,” said Priyanka Madnani, founder, Easy to Pitch.

What the Investor has to say:

“Startups across the globe are growing tremendously, seeking support to flourish and emerge as the next unicorn. The global business software and services market size, valued at $389.86 billion in 2020, is expected to expand at a CAGR of 11.3 per cent from 2021 to 2028. Seeing the colossal rise in entrepreneurs globally, the market size for Easy to Pitch shows huge potential. Their SaaS-based and AI-powered platform will not just make businesses in the entire global market fundable but will also help in their growth collaterals,” shared Dr Apoorva Ranjan Sharma, president, and co-founder, Venture Catalysts.

India has emerged as the third-largest startup ecosystem in the world after the US and China. The Indian SaaS industry is expected to grow 14 times to USD 75.3 billion by 2025, as per the report titled ‘ Indian SaaS Revolution: Rising Trillion Dollar Global Opportunity’ jointly conducted by venture capital firm Chiratae Ventures and management consultancy firm Zinnov.


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Manish writes about the startup ecosystem on VCBay. He is pursuing Master of Commerce from Delhi School of Economics, University of Delhi, and is passionate about the world of finance, information technology & entrepreneurship.

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