ActivTrak Inc., a workforce analytics and productivity management software raised US$ 50 million in Series B funding.
The funding round was led by Sapphire Ventures. Elsewhere Partners also participated. The funding has brought ActivTrak’s total funding to US$ 77.5 million till date. The company has become an emerging leader in digital workplace technology recognized by top IT industry analysts, product reviewers and media.
The funds will be utilized to scale its go-to-market activities in sales, marketing and channels as well as expand the platform capabilities using AI-driven analytics. It will help companies better understand and optimize how digital work gets done.
About ActivTrak
Founded in 2012 by Anton Seidler and Herbert Axilrod, ActivTrak helps companies unlock their productivity potential. Their platform provides expert insights that empower people, optimize processes and maximize technology. ActivTrak’s Workforce Productivity Lab is a global centre for ground-breaking research and expertise. The company is headquartered in Austin, Texas.
Since March 2019, ActivTrak has grown by more than 200 percent. It has an experienced team of software industry experts with a proven track record in scaling high-velocity SaaS businesses. ActivTrak has more than 8,000 customers and over 250,000 users.
“Our goal is to bring context to digital work data, providing productivity insights that help companies identify work patterns, set benchmarks, and optimize and sustain outcomes for ongoing success. Sapphire Ventures has a deep track record of investing in next-generation technology companies that leverage the power of analytics to change how people live and work. I’m thrilled to join their portfolio of companies as we continue to grow and capitalize on opportunities in this space,” said Rita Selvaggi, CEO of ActivTrak.
About Sapphire Ventures
Sapphire Ventures is a venture capital firm that helps innovative technology companies become global category leaders. It has nearly two decades of experience and an extensive global executive network. It has more than US$ 4 billion in assets under management across its Sapphire Ventures, Sapphire Partners and Sapphire Sport investment platforms.
What Investors have to say
“The move toward remote work has triggered companies to rethink how they measure and analyze employee productivity in today’s digital workplace. We’re excited to welcome ActivTrak to our portfolio, and to partner with CEO Rita Selvaggi and the team on their mission to improve the way employees, teams, and companies work,” said Nino Marakovic, CEO and Managing Director at Sapphire Ventures, who will join ActivTrak’s board of directors.
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