Mumbai-headquartered, Firescore Interactive, a game development studio, announced on 29th July, 2020, that it has bagged USD 500,000 in funding from CrazyLabs. The company plans to deploy the investment to launch the first-ever Hyper Casual Gaming Hub in India for game studios around the world.

The innovative games accelerator, branded as the CrazyHub, is located in Mumbai. It will be operated by Firescore Interactive and, together with CrazyLabs, will support game studios with everything they need in order to create the next chart-topping hyper-casual mobile game.

CrazyLabs
CrazyLabs

Talking about the initiative, Co-founder of Firescore Interactive, Surojit Roy, commented, “The beauty of the process is that we never spend much time working on games that won’t be successful. Working fast and testing ideas early in the development process is critical to pursuing a hyper-casual strategy, and we’re looking to support studios who can fit into this fast-paced environment.”

The partnership of Firescore Interactive and CrazyLabs began with both the teams working together to create the Christmas top hit game Soap Cutting. It was an instant hit for both the companies and the game has already surpassed around 50 million downloads. Further to this success, both the companies jointly decided to launch a new entrepreneurial initiative in Firescore Interactive’s hometown and open the first-ever CrazyHub in the world.

Firescore Interactive
Firescore Interactive

About the investment, Guy Tomer, CrazyLabs COO said, “Firescore Interactive’s entrepreneurial spirit was just what we were looking for when we planned our first CrazyHub. Our publishing team is always open for new ideas and partners, but not all partners can carry the weight of a gaming hub. We have no doubt that Mumbai is the perfect location to launch our first CrazyHub, and that Firescore Interactive are the perfect partners for our mission: to find the next hit game.”

Founded by Surojit Roy and Khairajani, Firescore Interactive has been in the gaming industry for over six years and has amassed 75+ million game downloads till now across various genres like simulation, word, trivia and now, hyper-casual.

CrazyLabs is a top 10 mobile games developer and publisher according to AppAnnie and Sensor Tower.

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